Legal

    Privacy Policy

    Last updated: 12 October 2026

    1. Who we are

    ClientAssist is a trade name of JB Business Solutions, Jacques Urlusstraat 43, 2202 SN Noordwijk, Chamber of Commerce 89825802. We provide an AI receptionist for businesses: an assistant that answers the phone, answers questions, schedules appointments and transfers calls when needed. We also provide a chatbot and a choice wizard for businesses' websites.

    Questions about privacy or a request about your data? Email info@clientassist.nl.

    2. Two roles

    For the data of visitors to this website, of anyone who contacts us and of our customers, we are the controller. That is covered in part A.

    If you are in contact with a business that uses ClientAssist, because you call it or use the chatbot or choice wizard on its website, that business is responsible for your data and we process it on its behalf, as processor. That is covered in part B.

    Part AData for which we are responsible

    This part covers what we collect ourselves: when you visit this website, contact us, are a customer of ours or pay us.

    3. What data, why and for how long

    WhenWhat dataWhy and on what legal basisHow long
    You visit the websiteIP address and technical data in our hosting provider's log filesKeeping the site secure and working; legitimate interestAccording to the hosting provider's log retention period; we do not analyse them
    You use the chat on this websiteName, phone number, email address, your messages and the replies, the page where you started; your IP address for abuse preventionAnswering your question and calling you back if needed; at your request. Preventing abuse; legitimate interestThe conversation for up to 24 months after the last message; the IP address is deleted after 24 hours
    You request a demo, a quote or contactName, email address, phone number, company and what you write to usHandling your request; at your request, prior to any agreementUp to 24 months after the request, unless you become a customer
    You ask our demo assistant to call youFirst name, company name, mobile number and industry; the text-message code and your IP address, both stored only in encrypted form; the recording, the transcript and a summary; the time you name for a call backHolding the demo call and contacting you afterwards; consent, which you give with the tick box on the form. Limiting abuse, for example one demo per number per day; legitimate interest90 days
    You request the brochureName, company, email address, phone number, optionally your industry, and whether you open the download linkSending you the brochure and contacting you once to see if you have questions; at your request, before any agreement. The newsletter only if you tick that box separately; consentUp to 24 months after the request, unless you become a customer
    You request the ROI calculationEmail address, company details and the figures you enterSending you the calculation; at your requestUp to 24 months after the request
    You receive our newsletterName, email address, company, and whether you open the email or click a linkKeeping you informed; consent, or for existing customers legitimate interest (article 11.7(3) of the Dutch Telecommunications Act)Until you unsubscribe, via the link at the bottom of every newsletter
    You become a customerContact persons, email addresses, company, Chamber of Commerce and VAT details, billing address and account detailsPerforming the agreementFor as long as the agreement runs; we delete the account within 30 days after it ends
    You pay usInvoice details and the details of your payments. If you pay by bank transfer or direct debit, also your account number (IBAN); the mandate only if you have granted onePerforming the agreement and meeting our statutory tax retention obligationSeven years, as required by law
    You call a business that uses ClientAssistYour phone number (encrypted), the time, duration and country of origin of the call, and how the call endedDetecting and stopping abuse, spam and fraud involving our service, for example a number that calls dozens of times a day; legitimate interest. We do not use the content of calls for this.Counts 30 days; a block until 90 days after it is lifted or expires; alerts about unusual calls 12 months

    We do not sell data, do not use it for advertising and do not make decisions about you that are based solely on automated processing.

    4. Who we share data with

    We engage the following parties. They process the data only on our behalf.

    PartyPurposeLocation
    SupabaseDatabase and storageEU (Ireland)
    Google (Workspace)EmailEU and US
    VercelWebsite hostingUS, with servers worldwide
    Anthropic (Claude)The language model behind the chat on this websiteUS
    TelnyxThe text-message code and the phone line of the demo assistantUS, with servers in the EU
    Retell AIThe demo call: speech recognition and conducting the callUS
    OpenAI (via Retell)The language model of the demo assistantUS
    ElevenLabsThe voice of the demo assistantUS
    MailBlueSending the newsletterEU and US
    MolliePayments by iDEAL and Bancontact, and direct debit if you have granted a mandate for itEU (Netherlands)

    Google Maps (the map on the contact page) only loads if you give your consent via the cookie notice, or if you press the button to show the map yourself. Google processes that data partly under its own responsibility.

    Part BIf you are in contact with a business that uses ClientAssist

    This part applies if you call a business that uses our AI receptionist, or if you use the chatbot or choice wizard on such a business's website. That business is responsible for your data; we process it on its behalf.

    5. What happens to your data

    If you call. At the start of the call you hear that you are speaking with an AI assistant and that the call is being recorded. During the call the following is processed:

    • the recording and a written version (transcript) of the call;
    • your phone number, and the date, time and duration of the call;
    • what you tell us yourself, such as your name and the reason for your call;
    • a summary, and where applicable an appointment or callback request.

    Would you rather not speak to an AI assistant? Then ask for a member of staff; the assistant will transfer you to the number the business has set up for that purpose.

    If you use the chatbot or choice wizard. The following is processed: your messages, the assistant's replies, and what you fill in yourself, such as your name or contact details.

    In both cases the business determines what this data is used for and is responsible for it. Do you want to access your data, have it corrected or deleted, or do you object? Then contact that business. If your request reaches us, we forward it and help the business handle it.

    We delete the content of a conversation (recording, transcript, chat messages, summary, your name and phone number) no later than 90 days after the conversation. Only the date, time and duration are kept longer, because the business is invoiced on that basis. The business can agree a shorter period with us.

    To counter abuse of our service, we also keep track, for ourselves, of how often a number calls. If a number calls the same business very often in a short time, it may be refused temporarily. We are responsible for this ourselves; see part A.

    6. Sub-processors

    To make the AI receptionist, the chatbot and the choice wizard work, we engage the following parties:

    PartyPurposeLocation
    Retell AISpeech recognition and conducting the conversationUS
    OpenAI (via Retell)The language model behind the AI receptionist: understanding and answering the questionUS
    ElevenLabsThe assistant's voiceUS
    TwilioTelephony and phone numbersUS
    SupabaseStorage of conversations in the dashboardEU (Ireland)
    AnthropicThe language model behind the chatbot and the choice wizard on the business's websiteUS

    We notify our customers of a new sub-processor at least 30 days in advance, so that they can object. The arrangements for this are set out in the data processing agreement.

    For both partsTransfers, security and your rights

    The following sections apply to both part A and part B.

    7. Transfers outside the European Economic Area

    Some of the parties listed above are based in the United States. We base those transfers on the EU-US Data Privacy Framework insofar as the party is certified under it, and otherwise on the standard contractual clauses of the European Commission included in that party's data processing terms.

    8. Security

    • All connections are encrypted (TLS); the database is stored encrypted.
    • Each customer sees only its own data. This is enforced by the database itself (row-level security), not just by the website.
    • Only those who need it for their work have access to data.
    • We do not use call data to train AI models. For our suppliers, we select the setting that excludes use of the data for training AI models, insofar as that setting is available.

    9. Your rights

    You have the right of access, rectification, erasure, restriction of processing, data portability and objection. Where processing is based on consent, you can withdraw that consent at any time. For data under part A, email info@clientassist.nl; we respond within one month. For data under part B, contact the business you were in contact with.

    If you are not satisfied with how we handle your data, you can file a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).

    10. Cookies

    This website stores in your browser only what is needed to make the site and the dashboard work: your choice in the cookie notice and, if you log in, your session. Google Maps only loads after your consent and may then place its own cookies. We do not use analytics, marketing or advertising cookies.

    11. Changes

    We update this policy when our service, our suppliers or the law change. We notify our customers of material changes in advance.

    Contact details

    JB Business Solutions

    Trading as ClientAssist

    Jacques Urlusstraat 43

    2202 SN Noordwijk

    The Netherlands

    Chamber of Commerce: 89825802

    VAT: NL004763207B69

    Email: info@clientassist.nl